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case study
Acqua Fiuggi · Historic Brand of National Interest
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The client
Acqua Fiuggi — a brand with nearly 800 years of history, recognized as a Historic Brand of National Interest — wanted an institutional site worthy of the brand: telling its heritage and Made in Italy story, presenting a wide range and the thermal baths, with no e-commerce but a premium, carefully crafted image.
Translating eight centuries of history into a modern, elegant digital experience. Managing a complex range — three lines (Everyday, Premium, Luxury) with still, sparkling and lightly sparkling variants — plus heritage, limited editions, thermal baths, sustainability and editorials. All bilingual IT/EN and updatable independently by the brand's editorial team.
A multilingual brand site (IT/EN) with a minimal, editorial design: lifestyle photography, archive images, generous space and a clean typographic hierarchy. Headless architecture on Sanity CMS — the team updates the range, limited editions and editorials without touching the code. Build and image optimization on Netlify for flawless performance and visual quality.
The result is an institutional site that communicates prestige and history with a contemporary language — the same brand care we bring today into the companies we work with.
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